Since Day One™ turns an original D.N.I.C. and Def Familia song lyric into a bold statement about staying focused when people doubt you.
Inspired by the song “Since Day One,” this tee represents pushing the movement, standing behind your brand, rising through struggle, and letting your actions speak for themselves.
The white tee features bold red-and-black full-front lyric artwork with the original Def Familia headphone character placed inside the “O” in “ONE.” It is finished with the full DFC inside-neck print and one black woven DFC label with white lettering on the front-right bottom hem.
Unisex fit
White colorway
Large full-front lyric artwork
Original D.N.I.C. / Def Familia song lyrics
Available in adult and youth sizes
Full DFC inside-neck branding
Black woven DFC front-right hem label with white lettering
Def Familia Clothing Worldwide
They been hating on me since day one—but the actions show it.